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Cameras Save Lives in Victoria

21 May 2013

Speed-related road trauma costs Victoria over one billion dollars each and every year, according to the government's Cameras Save Lives website.

This website is the official hub of a statewide 'See the Bigger Picture: Cameras Save Lives' campaign, which was launched in November 2012.

The goal of the campaign is to raise awareness about the live-saving potential of speed cameras, and to alter the widely held opinion that such cameras are just another way for the government to appropriate taxpayer dollars.

One catalyst for the initiation of the 'Cameras Save Lives' campaign was the 2011 Road Safety Camera Program report, in which the Auditor-General stated that, while "any program that aims to deter dangerous and risky behaviour through the use of fines will generate revenue", this is "not the primary purpose of the road safety camera program".

Minister for police and emergency services Kim Wells believes this message is being received by the public, and is pleased with how the campaign is going so far.

"Approximately one in four Victorian drivers have been exposed to the campaign message that cameras save lives," revealed Mr Wells in a May 20 statement.

Every five kilometres a driver goes over a road's speed limit doubles their chance of having a serious road accidents. Speed cameras have so far been able to reduce the number of accidents by approximately a third, but there is still room for improvement.

There is also no stopping the occasional car accident from happening, no matter how diligently you and the others drivers using your business's fleet stick to the speed limit.

At Elders Insurance, we offer comprehensive commercial car insurance that will help you cover (among other things) the cost of car repairs, the removal of debris from the site and any towing expenses following a road accident.

We encourage you to include business vehicle insurance cover within your business insurance policy so you can rest assured that your company's finances won't be damaged, even if your fleet is.

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